COMMITMENTS-RESPONSIBLE JEWELLERY COUNCIL
Chopard is a proud Member of the Responsible Jewellery Council (RJC).The RJC is a standards-setting organisation that has been established to reinforce consumer confidence in the jewellery industry by promoting responsible ethical, human rights, social and environmental practices throughout the jewellery supply chain.The RJC has developed a common platform of standards for the jewellery supply chain and credible mechanisms for verifying responsible business practices through third party auditing. We commit to operating our business according to the RJC Principles and Code of Practices.Chopard initiated a three-year partnership supporting WWF's Tiger Initiative, a conservation project aiming at saving wild tigers from extinction. 2010 is the Year of the Tiger in the Chinese lunar calendar and comes at a time when tiger numbers are estimated to be as low as 3'200 in the wild. Chopard is partnering with WWF, one of the world's largest and most respected independent conservation organizations, in order to help ensure that species such as the tiger have a future in the wild. The involvement in environment and biodiversity conservation projects is Chopard's contribution to building a future where humans can live in harmony with nature. By choosing to support WWF's Tiger Initiative that seeks to double the number of tigers in the wild by 2022, the next Year of the Tiger, Chopard is also contributing to preserving biodiversity, as the tiger's natural habitat is composed of some of the world's largest and richest forest areas. Maintaining biodiversity is an essential factor in sustainable development and the world's natural heritage.Sir Elton John founded the Elton John AIDS Foundation (EJAF) in 1992 to finance HIV/Aids prevention and assistance programmes all over the world. So far, over $80 million have been donated, and beneficiaries include medical establishments for the treatment of the physical and mental symptoms, AIDS tests and advice, explanation and work on the streets, distribution of food, sheltered housing, coordination of social services, recruitment and support for volunteers.Chopard provides active support to the foundation with the Elton John collection, a series of chronographs which reflects the personal style of this pop music legend. Part of the proceeds of each watch goes to the Foundation.In July 1988, one year after he won his battle against leukaemia, the world-famous tenor José Carreras started a foundation to support research and promising scientific projects. The foundation is also intended to help improve treatment opportunities and increasing the number of hospital units which are equipped to perform bone marrow transplants. José Carreras and the Scheufele family are united by a long friendship. In 1991, they set up the Swiss branch of the Foundation, followed in 1995 by its German counterpart, of which Karl Scheufele is respectively Chairman and Vice-Chairman.1996 was the start of the José Carreras watch collection. The first limited editions bore engravings of various opera houses around the world on the case back. This partnership continues and a portion of the sales proceeds are still earmarked for the Foundation.During a polo tournament held in 1998 in partnership with Chopard, Caroline Gruosi-Scheufele had the honour of making the acquaintance of his Royal Highness Prince Charles and encouraging his interest in Chopard watches. The Prince told her about his own foundation, which is dedicated to the conservation of the environment, art and culture. The idea then arose of creating a watch, which would be sold to support the foundation’s activities. A big tonneau-shaped watch with curved lines and traditional elegance was created in compliance with the Prince’s own precise instructions. Both the dial and the case bear the coat of arms of HRH The Prince of Wales. A large percentage of the sales proceeds go to the Prince’s Foundation.
