15 March 2021
We are pleased to announce a new collaboration with award-winning men’s online retailer MR PORTER. If you tend to scroll through your phone or computer when perusing for style inspiration, then this should get your pulse racing.
Founded in 1860, Chopard is among the last family-run watchmaking dynasties. World-renowned, our timepieces combine in-house movements from its Fleurier manufacture with cases crafted in Geneva. Chopard is joining MR PORTER as a new brand and is showcasing a curated selection of 16 timepieces from across our iconic Classic Racing, L.U.C and Alpine Eagle collections that will add to MR PORTER’s budding luxury watch offering. The partnership will help MR PORTER’s global online community discover the Maison Chopard.
Whether you fancy modern reincarnations of classic racing icons, manufactured calibres and complications or sleek sports-chic chronometers, the models offered present some of the different horological identities found in the Maison’s extensive catalogue, each displaying features immediately identifiable as distinctly Chopard. All available timepieces range from 41 to 45mm in diameter, asserting their unique personalities and delivering instant appeal.
A first peek at the selection:
L.U.C Perpetual Twin Automatic Perpetual Calendar Watch. Mechanically calculates and shows the duration of months variously counting 28, 29, 30 and 31 days, while offering 65 hours of power reserve thanks to a micro-rotor coupled to two barrels.
Alpine Eagle Automatic 41mm Rose Gold Watch. Crafted in certified Fairmined ethical 18-carat rose gold, it houses the 01.01-C calibre, entirely designed, produced and assembled in the Chopard watchmaking workshops.
Mille Miglia Classic Automatic Chronograph Watch. Self-winding chronograph in stainless stell, inspired by the beauty of classic cars and drawing is DNA from the mythical Mille Miglia, with its emblematic rubber strap adapting flawlessly to the wrist.
Click to view Chopard on MR PORTER
Since launching in February 2011, MR PORTER has established itself as the world’s leading, award-winning online destination for men’s style, with an unparalleled product offering from the best menswear and luxury brands, including categories that range from fine watches and lifestyle through to own labels Mr P. and Kingsman.
MR PORTER produces unmatched digital and printed content across its shoppable online magazine, The Journal, and its bi-monthly newspaper, The MR PORTER Post. In 2019, MR PORTER founded MR PORTER Health In Mind, a content and fundraising initiative in partnership with Movember, developed to raise awareness around men’s mental and physical health.
MR PORTER offers express worldwide shipping to more than 180 countries, including same-day delivery to New York, London and Milan, while providing a seamless shopping experience across mobile, tablet and desktop, with easy returns and multi-lingual customer care and personal-shopping teams who are available 24/7, 365 days a year. MR PORTER is part of YOOX NET-A-PORTER GROUP.