Green Carpet Challenge (GCC)
Whilst we apply our Corporate Responsibility and sourcing policies to all the materials we use in our pieces, we have focused on a few key materials to drive change in the supply chain. Thus, back in 2013, together with the Green Carpet Challenge directed by Mrs. Livia Firth, we designed and implemented initiatives that improve the lives and working conditions of producers in our supply chain, many of which are in developing countries. This is a long-term commitment that we call “The Journey to Sustainable Luxury”.All materials featured in the Green Carpet Collection are assessed for their environmental and social credentials. Additionally, we carefully evaluate the provenance of the raw materials as only those whose origins can be traced can claim to be part of the Journey.