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Chopard Mille Miglia Race official timekeeper Chopard Mille Miglia Race official timekeeper

34 years as official timekeeper

1000 Miglia 2021

In 2021, for the 34th consecutive year, Chopard served as world sponsor and official timekeeper to the 1000 Miglia race which started on Wednesday 16 June. Led by number 43, Andrea Vesco and his co-driver Fabio Salvinelli, in their 1929 Alfa Romeo 6C 1750 Super Sport, no fewer than 375 competitors conquered the 1,000 miles across the Italian landscape, through more than 200 villages and towns.

Automatic luxury watch for men Mille Miglia Chopard Automatic luxury watch for men Mille Miglia Chopard

Mille Miglia

Tradition with a Twist

Following the tradition established in 1927, the loop of the race started in brilliant sunshine in the Italian town of Brescia. However, its usual direction was reversed, meaning the cars traveled the 1,618 km route in a counter-clockwise direction, from west to east. This was a first since the competition was revived in 1977, but was a regular occurrence during the early editions of the original race, between 1927 and 1957.

Our drivers continued to enjoy sunny weather as they drove through a difficult route featuring all three of the Cisa, Futa and Raticosa passes in another first. As tradition has it, the oldest car left the start ramp in Brescia at 1.30 pm, launching the first day of driving across the Cisa Pass until drivers reached the coastal city of Viareggio. Day Two was marked by an early start for the 350 km route to Rome, a warm-up for Day Three, running 400 km through the boot of Italy, on the twisty and demanding roads of the Futa and Raticosa passes. After a night in Bologna, crews made their way back to Brescia via Modena. The challenging route across the three passes was met with success and satisfaction by the racing crews and fans alike, as 341 of the 375 crossed the finish line at the Viale Venezia four days later.

Mille Miglia

« For the 34th consecutive year, Chopard served as world sponsor and official timekeeper to the Mille Miglia rally. »

Mille Miglia Race Chopard

Gentlemen drivers

Once again this year, Chopard Co-President Karl-Friedrich Scheufele demonstrated his passion for driving classic cars by taking his place on the starting line.

With him in a strawberry-red Mercedes-Benz 300SL 'Gullwing' was motorsport legend Jacky Ickx, Karl-Friedrich Scheufele’s co-driver on more than 15 occasions. The friendship between these like-minded gentlemen drivers has continued to grow since their first race in 1989 in that same 1955 Gullwing,  reflecting the spirit and camaraderie for which this race is renowned.

The two friends led a team of five Chopard cars that included an Ermini Sport 1100 (1954) driven by Milan-based fashion guru Alessandro Squarzi, a Porsche 356 (1957) with Chopard Ambassador Romain Dumas at the wheel, a beautiful 1956 Alfa Romeo 1900 Super Sport and a Fiat 1100 with rare Zagato bodywork.

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1000 Miglia winning competitors

The Winning Competitors

First to cross the finish line was number 43, Andrea Vesco and his co-driver Fabio Salvinelli. The duo drove a 1929 Alfa Romeo 6C 1750 Super Sport. This marks the third victory in this Alfa Romeo for racer Vesco, previously winning with Andrea Guerini and, last year, with his father Roberto.

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The new GTS watch

Sporty in steel

In intense grey and silver, this steel GTS is a luxury day to night sports watch with an elegant look. This 44 mm chronograph watch for men has a calfskin bracelet inspired by racing gloves, with a rubber lining and red detailing. Limited to 1,000 editions.  COSC-chronometer certified.

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Rose gold luxury watch for men Mille Miglia 1
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Rose gold luxury watch for men Mille Miglia 3
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The new GTS watch

Racing in rose gold

This rose gold and steel GTS is a powerful luxury watch for men. Short lugs ensure a perfect fit while a calfskin leather bracelet, inspired by the 1960s Dunlop racing tyres motif, brings presence and comfort. This limited-edition of 250 swiss watches is a talisman for a new generation of drivers. Chronometer certified by the COSC.

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