13 February 2020
Discover Love Chopard, a flamboyant and seductive scent, crafted by Master Perfumer Alberto Morillas around a whirl of the world’s most gorgeous roses intertwined with a superb parade of sustainably sourced natural ingredients.+ Read More
30 January 2020
Through its creativity, the Maison Chopard, the quintessential Artisan of Emotions, infuses the act of giving with its noblest meaning: the gifts made to those we love become bonds conveying deep feelings and shared values. Valentine's Day offers the watchmaker-jeweller an opportunity to demonstrate the full extent of its creative genius and to be a partner to the most beautiful declarations. For a wife, a fiancé, a dear friend or indeed anyone who is an object of affection, this uniquely special day gives everyone a chance to express the sincerity of their feelings.
21 January 2020
Chopard is once again honouring Asian traditions by calling on the ancestral Japanese art of Urushi to create the dial of the L.U.C XP Urushi Year of the Rat timepiece. This work of art highlights the theme of the next zodiac sign in the traditional Chinese calendar: the Metal Rat, renowned for its intelligence and perspicacity. Each of the watches in this refined and powerfully symbolic 88-piece limited edition crafted in 18-carat rose gold is powered by an ultra-thin movement produced in the Chopard Manufacture workshops: the L.U.C 96.17-L calibre.+ Read More
29 November 2019
Once upon a time there was the whisper of a starlit night.
Blowing through the breeze was a festive scent and the magic of Christmas was well and truly in the air.
The rustling forest exuded fragrant spices, hinting at the dazzling promise of joyful celebrations.
A sparkling dusting of snow lent a muted touch to the landscape, wrapping the peaks in its pristine alabaster cloak.
Footprints outlined the golden thread of an odyssey, as Arty the bear cub made his way through the trees.
While he did not know where his steps were leading him, he was neither alone nor lost: he was simply following his guiding star.
25 November 2019
This Holiday Season Chopard looked to five influencers, known for their unique sense of style, to create a luxury gift guides sure to help you find the perfect gift for every one on your list.+ Read More
1 October 2019
Contemporary, refined and assertive, the new Alpine Eagle sports chic timepiece collection is a state-of-the-art reinterpretation of the St. Moritz, the first watch created in 1980 by Karl-Friedrich Scheufele, now co-president of Chopard. Imagined and personally designed by him, Alpine Eagle is driven by his passion for the Alps and by the lofty power of the eagle that reigns supreme there. Crafted from an exclusive, ultra-resistant and light-reflecting metal named Lucent Steel A223, it beats to the rhythm of a Chopard chronometer-certified movement.+ Read More
16 September 2019
Academy Award-nominated and Golden Globe-winning actress, director and celebrated fashion muse Chloë Sevigny has collaborated with Chopard to design and launch a Green Carpet Collection (GCC) bag with a sustainable story. “Chloë is a global style icon”, says Caroline Scheufele, Chopard's Co-President and Artistic Director. “When I heard that Chloë also has a real interest for sustainability, I knew she would be the perfect person with whom to collaborate to design a special bag for Chopard.+ Read More
26 July 2019
A collection of four masculine luxury fragrances showcasing the exceptional. The world’s most precious oud – Oud Assafi – is sustainably sourced and flawlessly blended with a superb array of the finest natural ingredients. "Echoing Chopard's high-jewelry creations, this unique collection celebrates nature's majestic beauty and the endless emotions it awakens in the hearts of human beings. Carefully composed from the finest and most precious natural ingredients, each fragrance showcases, for the very first time, an exceptional treasure that is both ethically and sustainably sourced: pure Oud Assafi, the world’s most precious oud.+ Read More
17 June 2019
Chopard loves London was the theme of this very British day of festivities during which Caroline and Karl-Friedrich Scheufele celebrated the opening of the new Chopard boutique on the city’s prestigious Bond Street. Restored in harmony with its environment as a true family home with a convivial atmosphere, it is now the Maison’s largest European flagship store. The opening cocktail featured numerous references to British culture. Arriving in a procession of London’s famous black cabs especially personalized by Chopard, the guests who were dropped off at the entrance – Bond Street having been specially cordoned off for the occasion – were warmly welcomed by porters wearing bowler hats and exuding an inimitably English breed of elegance.+ Read More
Together, Chopard and cinema are engaged in a perpetually renewed love story. As the world's red carpet jeweler, Chopard enjoys adorning actresses and actors with its creations, whether for movie premieres or during the shooting process. In Paramount Pictures’ movie Rocketman, Chopard gives Welsh actor Taron Egerton a unique and special touch by providing both watch and jewelry creations for his performance as Elton John.+ Read More