1000 Miglia & Chopard
The 1000 Miglia Race

The 1000 Miglia 2022, the 40th edition of the historical re-enactment of the race held from 1927 to 1957, started from Brescia on 15 June and returned on the 18th.

1000 Miglia
"The world's most beautiful race"

The high-decibel roar of well-tuned engines, the pungent smell of hot tarmac, dizzying speeds and bursts of adrenalin… all combine to make a striking contrast with watchmaking and its atmospherically controlled rooms where monastic silence reigns supreme. Closer inspection, however, reveals a number of common factors between these two worlds, including their relationship with time, passion for fine mechanical engineering, and need for absolute concentration. Discover the best memories from the race.

"The 1000 Miglia is a demanding race that requires constant attention and tolerates no imprecision. It is all about transmitting, as well as teaching, sharing and accompanying, in order to help avoid potential pitfalls and lead the car to victory. The qualities required to take part in this rally are well-known and quite logically similar to those of Chopard watchmakers."

- Karl-Friedrich Scheufele