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Chopard’s extraordinary bestiary


Chopard’s extraordinary bestiary

An anniversary Collection

To celebrate the occasion of its 150th anniversary, Chopard has taken on a new challenge, signing a Haute Joaillerie collection of 150 unique animal-themed pieces. True to its legendary creativity and boldness, the company has mobilised all its talent for this birthday collection, drawing on its long experience to mix tradition, advanced techniques and documented research, taking its pursuit of excellence and novelty to new heights. The result is an extraordinary collection of beautiful, mysterious and dream-like animals.

Born of a sleepless night

It was during one sleepless night that the idea of this fantasy collection with a hint of childhood about it came to the Artistic Director, Ms. Caroline Scheufele. Very fond of animals and sensitive to animal issues in general, she realised that nature and animals would be an excellent theme. Along with animals that are often represented in jewellery the Swiss Maison did not hesitate to honour other beasts that are more exotic, unusual or even imaginary. The result is a colourful, lively collection; a whimsical and enchanting zoo, which perfectly matches Caroline Scheufele’s vibrant personality. With this wonderful jungle fauna, which sometimes evokes the strange and magical world of the paintings of Douanier Rousseau, Chopard has achieved its ultimate jewellery crafting aspiration.

Whimsical bestiary

With help from the Haute Joaillerie department designers, Caroline Scheufele poured over specialised encyclopaedias and even consulted the Chinese calendar to come up with a collection of animals that is at the same time original, aesthetically pleasing and humorous. Species from every latitude – cats, giraffes, and parrots, for example – are represented in the form of bracelets, necklaces, brooches, earrings and rings.

An art blending tradition with innovation

The creation of this anniversary collection called on everyone’s creativity, sensitivity and expertise, all qualities developed and honed in Chopard’s workshops over the years, and gave rise to real feats of technical skill and craftsmanship.

Significant time and effort was put into researching and selecting the materials and gems that best simulate the exuberance of nature's colours and the animal world dreamed up by Caroline Scheufele. Built around gemstones of exceptional quality, the pieces of the Animal World collection also feature more unexpected stones and materials, such as quartz, kunzites, pearls, Paraiba tourmalines or moonstones, for a “natural” effect of startling realism. Each piece had to be made with patience, precision and attention to detail in order to harmoniously combine the stones, metals and colours. The jewellers pushed the limits of their skill by mixing ancestral techniques such as lacquering, pearl weaving, and stone carving with modern developments such as 3-D modelling and titanium casting.