Chopard Loves Cinema
Julia Roberts X Chopard

As a sequel to fronting the Happy Sport and Happy Diamonds collections since 2021, Julia Roberts deepens Chopard's relationship with film and cinema as the muse for all its women's watch and jewellery collections. To celebrate this global ambassadorship, director James Gray captures their shared love of the movies with a mesmerising new campaign.

Chopard Loves Cinema
A Feel-Good campaign

Unveiled episode by episode over the next few months, director James Gray captures the playfulness, humanity, and daring spirit that make Julia Roberts a contemporary icon.

Haute Joaillerie Diamond Pendant

As part of its coveted Red Carpet Collection, the Maison presents a fancy vivid yellow diamond necklace weighing over 100 carats, as chosen by Julia Roberts.
Julia wears the precious cushion-shaped gem as personally selected by Caroline Scheufele for its rare yellow hue.

An incredible annual challenge

Every year, Chopard creates a highly anticipated Haute Joaillerie collection consisting of precisely the same number of jewels as the latest edition of the Cannes International Film Festival. Inspired by the silver screen, each piece serves as a testament to the exceptional talent and expertise of the Maison's artisans.

Chopard Loves Cinema
Digital Series

Discover every episode of our Chopard Loves Cinema campaign, celebrating a shared love of the silver screen with global ambassador Julia Roberts.

Life, love and Feel-Good
One-on-one with Julia Roberts

Hear what Julia Roberts has to say about life, love and the meaning of Feel-Good in an unprecedented one-on-one interview.

An icon as you have never seen her
Backstage with Julia Roberts

Who hasn't dreamed of going behind the scenes of a Hollywood movie? For our latest campaign, Chopard cordially invites you behind the scenes with Julia Roberts, as director James Gray captures the relationships, humour and authenticity that play an integral role in the charm of a film set.