Sustainable and responsible luxury
For many years, Chopard has demonstrated its commitment to corporate responsibility, placing it at the very core of its values. A member of the Responsible Jewellery Council (RJC), which plays a leading role in establishing environmental, social and ethical standards, in conjunction with Eco-Age founder, Livia Firth, the Maison has created a programme named The Journey to Sustainable Luxury, launched in 2013. The Green Carpet Collection also saw the light of the day the same year. The Maison thereby undertakes to source its materials from suppliers openly justifying responsible practices on both social and environmental levels. The creation of a Palme in ethical Fairmined-certified gold bears further testimony to Chopard’s dedication to sustainable and responsible luxury.