FAIRMINED-CERTIFIED ETHICAL GOLD
PAVING THE WAY TOWARDS SUSTAINABLE LUXURY
In collaboration with Alliance for Responsible Mining (ARM), Chopard has supported some artisanal mining cooperatives in Latin America to achieve their Fairmined certification. This support facilitated several community improvements such as trainings, new processing plants, social and environmental welfare support.
Chopard supports Artisanal Mining Communities
Buying Fairmined metals means supporting responsible certified miners and their families that follow strict requirements for social development, environmental protection, labour conditions and economic development in their mining communities.
Fairmined gold is the achievement of the world’s pioneering and industry leading network of responsible Artisanal and Small-scale miners (ASM), an initiative and a movement led by the miners. Thus, using Fairmined gold directly contributes to the construction and strengthening of empowered mining communities while preserving their ecosystems.
Unique in the world
Only manufactures that genuinely segregate this gold from the rest at commercial and production stages are entitled to use the Fairmined label. At Chopard, this is exactly how this gold is treated at all times. As a result, we have specific products made in Fairmined certified ethical gold, which are brought to the market with a unique passport of origin proving responsible provenance of the gold they are made of.