In 2013, Chopard embarked on The Journey to Sustainable Luxury, a journey driven by a sense of profound humility and by an ambitious commitment to creating a positive difference. “The jewelry industry is known for its environmental and social challenges but as a family owned business, Chopard has always striven to operate in a manner that is respectful of people and the environment. Over the years, these values have become increasingly tangible and felt by the company as a whole, leading to the formalization and implementation of our Journey into our business practices and operations. While the final destination may still lay far ahead, each action is one step closer to achieving a better future for our company, our people and the generations to come.
Our Journey to Sustainable Luxury is notably centered around our commitment to protecting and preserving the Earth from which we source our raw materials. We operate according to compliance rules and verified industry standards and practices.
Responsibility means being transparent about our business practices and ensuring that we continually improve them over time. We make sure that environmental, social and business conduct policies are communicated throughout the supply chain, from raw material suppliers to internal employees, through to the communities in which the company operates and ultimately to the consumers who purchase the final products.