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WHAT LIVES THERE IS PRECIOUS

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[MUSIC PLAYING] KARL FRIEDRICH SCHEUFELE CHOPARD CO-PRESIDENT: Every time I was able to go outside, and in particular to the mountains, it always made me feel very good. KARL SCHEUFELE CHOPARD CHAIRMAN: Nature was always very important in my life. KARL FRIEDRICH: I happen to see sometimes, these very rare Alpine eagles which are just unbelievable creatures. KARL FRITZ SCHEUFELE CHOPARD CO-PRESIDENT'S SON: We wanted to pay homage to these life forms. KARL FIEDRICH: In today's world, it's very important for companies to take on responsibility when it comes to preserving nature. KARL FRITZ: Nowadays, for our generation it's a must to not only make theories and make plans for nature but it's important to take action. We are the ones that are going to make the change. [MUSIC PLAYING]

Nature and the Alps are Chopard's most precious inspiration, with the Alpine environment surrounding the Manufacture playing a key role

Snow-capped alpine peak with snow being blown by the wind. Flying eagle from up close. 3 generations of Scheufele (son, father and grandfather) each holding an eagle on their left hand in the Alps.
Having the unique fortune of being able to call Switzerland home, it is no wonder that Chopard and the Scheufele family have a unique bond with nature. The majestic wildlife and Alpine terrain surrounding the Manufacture have played hugely important roles in the inspiration and development of many of the Maison's creations.
Chopard has always striven to protect its most valuable muse. To this end, the Maison remains committed to an environmentally responsible means of production..

EAGLE WINGS FOUNDATION PROTECTING THE ALPS

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[NO SPEECH] [CLASSICAL PIANO AND VIOLIN MUSIC PLAYING] [IMAGE] Opening Shot of black screen with [TEXT] EAGLE WINGS PROTECTING THE ALPS and Alpine Eagle Logo [IMAGE] Alps Mountain Range View [TEXT] THE ALPS ARE THE WILD HEART OF THE EUROPEAN CONTINENT [IMAGE]Alpine Glacier [TEXT]AND AN ECOSYSTEM WHERE CLIMATE CHANGE IS PARTICULARLY PERCEPTIBLE AND DRAMATIC [IMAGE] Close Up of Eagle Eye Iris [TEXT] ALPINE WINGS - PROTECTING THE ALPS IS A DIALOGUE BETWEEN THE PERSPECTIVES FROM THE HUMAN, THE EAGLE'S AND THE SATELLITE'S EYE [IMAGE] View of Photographer with Camera shooting Mountain top [TEXT] NOMI'S EYE [IMAGE] Mountain range [TEXT] NOMI'S EYE [IMAGE]View from Eagle's Head soaring over Mountains [TEXT] EAGLE'S EYE [IMAGE]Satellite Image of Alps [TEXT] SATELLITE'S EYE [IMAGE]View of Satellite in Space, over Earth [TEXT] SATELLITE'S EYE [IMAGE] View Of Earth from Space [TEXT] WE HAVE A DUTY TODAY TO MAKE THE RIGHT DECISIONS FOR FUTURE GENERATIONS [IMAGE] Closing Shot of black screen with [TEXT] EAGLE WINGS PROTECTING THE ALPS and Alpine Eagle Logo

+2° since 1884
20% more sunlight since 1980
60% decrease in glacier volume since 1850

EARTH OVERSHOOT DAY *

EARTH OVERSHOOT DAY - Lorem ipsum dolor sit amet. Consectetur adipiscing elit.

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* - The date when humanity has reached a point of overshooting" the Earth's resources by consuming more than the planet is capable of regenerating in one year."

Alpine Eagle Tour

Map showing path and steps of the alpine eagle race: 5 flights, 5 peaks, 5 countries, 5 days
  • DAY 1 1/5

Switzerland

Piz Corvatsch

The eagle race in Piz Corvatsch

3"32 Duration

1.421 M Vertical Flight

3.340 M Horizontal Flight

2.86miles Distance

Piz Corvatsch Take-Off Location

3.303 M 46.4083465 , 9.8160834

45mph Top speed

Silvanaplanersee Landing Location

1.882 46.4503955 , 9.7932630

Germany

Zugspitze

Eagle Race Map

Zugspitze Landcape

- Duration

1.989 M Vertical Flight

4.520 M Horizontal Flight

- Distance

Neue Bergstation Take-Off Location

2.962 M 47.421066 , 10.9853651

- Top speed

Eisbee Landing Location

973 47.4562353 , 10.9728807

Austria

Dachstein

Eagle Race Map

Dachstein Landscape

- Duration

1.565 M Vertical Flight

4.970 M Horizontal Flight

- Distance

Aussichtsplattform Hunerkogel Take-Off Location

2.700 M 47.4666667 , 13.6333333

- Top speed

Ramsau Landing Location

1.135 47.42126 , 13.6543900

Italy

Marmolada

Eagle race Map

Landscape of Marmolada in Italy

- Duration

1.215 M Vertical Flight

2.700 M Horizontal Flight

- Distance

Punta Rocca Take-Off Location

3.265 M 46.4336788 , 11.8623221

- Top speed

Fedaia Stausee Landing Location

2.050 46.4590973 , 11.8702524

France

Aiguille du Midi

Eagle race map

Landscape of the Aiguille du Midi

- Duration

2.807 M Vertical Flight

5.100 M Horizontal Flight

- Distance

Aiguille du Midi Take-Off Location

3.842 M 45.8793111 , 6.8874243

- Top speed

Chamonix Landing Location

1.035 45.923697 , 6.8694329

Victor, the nine-year-old white-tailed eagle is set for comeback. This remarkable genius of eagle has disappeared from its natural habitat in the Alps, but Chopard is seeking to change that. Victor's falconer, Jacques Oliver Travers, will spearhead the Alpine Eagle Race hosted by the Maison and Eagle Wings.

Man holding an eagle on his left hand. Close-up view of the eagle resting on the man's hand.

ICONIC
DESIGN

Inspired by the design of the St. Moritz, the Alpine Eagle heralds a renaissance in artfully functional design for today's active aesthete.

DISCOVER

A GENTLEMEN'S STORY

The Alpine Eagle is the culmination of three generations of audacity and expertise.

DISCOVER

THE ART OF MANUFACTURE

Designed and crafted entirely in house by the Maison, the Alpine Eagle is a uniquely Chopard creation.

DISCOVER

CHOPARD LUCENT STEEL A223

Chopard Lucent Steel A223 is prized for its impressive durability and unique ability to reflect light.

DISCOVER

THE ALPINE EAGLE COLLECTION

ALPINE EAGLE XL CHRONO 298609-3001

ALPINE EAGLE XL CHRONO

44 MM, AUTOMATIC, CHOPARD LUCENT STEEL A223

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ALPINE EAGLE XL CHRONO 298609-3002

ALPINE EAGLE XL CHRONO

44 MM, AUTOMATIC, CHOPARD LUCENT STEEL A223

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ALPINE EAGLE XL CHRONO 298609-6001

ALPINE EAGLE XL CHRONO

44 MM, AUTOMATIC, ROSE GOLD, CHOPARD LUCENT STEEL A223

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ALPINE EAGLE LARGE 298600-3001

ALPINE EAGLE LARGE

41 MM, AUTOMATIC, CHOPARD LUCENT STEEL A223

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ALPINE EAGLE LARGE 298600-3002

ALPINE EAGLE LARGE

41 MM, AUTOMATIC, CHOPARD LUCENT STEEL A223

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ALPINE EAGLE LARGE 298600-6001

ALPINE EAGLE LARGE

41 MM, AUTOMATIC, ROSE GOLD, CHOPARD LUCENT STEEL A223

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ALPINE EAGLE LARGE 295363-5001

ALPINE EAGLE LARGE

41 MM, AUTOMATIC, ROSE GOLD

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ALPINE EAGLE LARGE 295363-5002

ALPINE EAGLE LARGE

41 MM, AUTOMATIC, ROSE GOLD, DIAMONDS

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ALPINE EAGLE SMALL 298601-3001

ALPINE EAGLE SMALL

36 MM, AUTOMATIC, CHOPARD LUCENT STEEL A223

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ALPINE EAGLE SMALL 298601-3004

ALPINE EAGLE SMALL

36 MM, AUTOMATIC, CHOPARD LUCENT STEEL A223, DIAMONDS

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