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LUC Chopard watch on a man's wrist LUC Chopard watch on a man's wrist

Karl-Friedrich Scheufele

an accomplished gentleman

A passionate aesthete, Karl-Friedrich Scheufele is the man behind a watchmaking success story that has shaped the destiny of Chopard. In the 1990s, when traditional watchmaking was just recovering from the quartz crisis, he foresaw the historic take-off that the mechanical watch was about to experience.

He then set about creating a watchmaking workshop whose mission was to develop the first in-house calibre to honour the heritage of Louis-Ulysse Chopard, the founder of Chopard in 1860. Christened L.U.C 96.01-L, this automatic movement with automatic winding via a micro-rotor was both versatile and unequalled at the time, marking the birth of Chopard Manufacture and the L.U.C. collection. 

Chopard Manufacture

Chopard Manufacture

Exceptional watchmaking development

Some 25 years after their creation, the expansion of our workshops has gone hand in hand with the development of a complete repertoire of calibres covering almost all existing horological complications. Twenty-two registered patents testify to this continuous quest for innovation and improvement.

Feats accomplished include an ultra-thin mechanical movement with automatic winding via a micro-rotor , several references with very long power reserves, an integrated automatic flyback chronograph, a high-frequency movement, a tourbillon and an ultra-thin flying tourbillon, a perpetual calendar with large date and astronomical moon phases, a world time function, an in-passing striking mechanism, a minute repeater and multiple combinations of these complications.

Watchmaking feats

A hive of talents

Promoting artisanship

Since its founding, Chopard Manufacture has consistently demonstrated its vocation for uniting Artisans whose expertise must be preserved at all costs. For certain professions, this sometimes implies resurrecting techniques that were thought to have been lost forever.

For others, it involves perpetuating skills  that are in danger of extinction. It is through training, apprenticeship, research and constant investment that Chopard Manufacture has built up a 'library' of applied and living skills. Today, our workshops house more than 20 artisanal trades, including Grand Feu enamelling, Fleurisanne engraving and circular-graining.

Sustainable Luxury

Fine Watchmaking

Hailed for their respect for watchmaking traditions and for their great accuracy, Chopard Manufacture creations have been shining even brighter since the Maison's commitment to its Journey to Sustainable Luxury. In 2014, our workshops produced the first complication watch ever made in Ethical Gold: the L.U.C Tourbillon QF Fairmined timepiece.

Since this world first, the Maison has generalised the use of Ethical Gold: like our entire watch and jewellery production, the gold used to design L.U.C timepieces is Ethical.

New Creations

L.U.C timepieces

Sharing and Safeguarding

Craftsmanship Legacy

Keenly sensitive to our responsibility for preserving the expertise and techniques developed by generations of master watchmakers over the centuries, we are aware that our greatest heritage is above all human. That is why Chopard Manufacture is at the heart of our policy of passing on skills. A total of 40 apprentices are trained each year in our school, spread between our Fleurier and Meyrin sites.

At the end of their multi-year course, during which they are introduced to all watchmaking techniques, including the rarest and most traditional, these qualified artisans are ready to take their place among a new generation of masters. In addition, Chopard, recognised as the "best training company" by the State of Geneva in 2008, provides the study piece serving as the basis for training at the Geneva School of Watchmaking.

View of the Chopard L.U.C Manufacture building View of the Chopard L.U.C Manufacture building
gold nugget in bag

Responsible Sourcing


Close-up of a LUC Chopard watch

Fleurier Quality